According to the InsideAdWords blog, this month Google is extending some US-based small to medium size businesses invitations to participate in Adwords Business Credit, a credit card specifically for Google’s AdWords service. Hold on one sec…did I just say an AdWords credit card? Yes. I did. 🙂
What does this mean for you and your small business?
Well, probably not a whole lot right now since it is invite only at this point. But, that being said, if and when Google opens this program up to all businesses, or if you have received an invite already, it will be an easier way to pay for and keep track of your AdWords campaign. You get the flexibility of credit and only one place to use it which keeps it on task and not mixable with other things you might have going on. This translates into a convenient payment method for a lot of small businesses with many things currently on their credit plates, who want to keep their AdWords campaign spending completely separate from everything else.
How does it work?
As far as we can tell, it will be a regular credit card that only works with Google AdWords. You apply, you have to get approved, your given a rate (the Adwords blog post notes that “*Depending on creditworthiness, rates range from 8.99% to 18.99%.”), you’d only use it for Google AdWords and pay on it each month.
The purpose, according to the InsideAdwords post, is to “give Small and Medium Sized Businesses more flexibility—some ‘extra credit’—so they’re able to focus on growing their businesses even further”.
Back to You.
Would you be down to use an AdWords Business Credit card? Is this just another attempt by Google to take over the world?
Be sure to leave us a comment with your thoughts, concerns, rants, raves, or you know… whatever is on your mind and as always, thank you for reading.
~Big Cloud Media