February 15, 2010

Website analytics…a marketers’ boon and holder of a wealth of information.  But what makes them good?  A whole lotta things and we will cover a few of them in depth in the paragraphs to come.  In the past we did a general overview of why website analytics were so important to businesses that had a presence online and we would like to offer a review of a free website analytics tracker that is both fun to use and very informative: GoingUp.com. General Overview: Snazzy colors, easy sign up, multiple implentation choices (types of code you insert into your site code [...]

Tags: analytics, Big Cloud Media, GoingUp.com, review, web analytics, web analytics review, website analytics

Category: The Buzz

February 2, 2010

Hey folks. As your Arlington based Website Design / Marketing company, we want to make sure and keep you in the know with tips and things to watch out for so you can start improving your company presence online and your marketing efforts overall. Today we will discuss tracking because if you can’t measure it, you can’t use it.  This is a simple concept that is often skipped over when going through the day to day activities of running a business and that is tracking information. I’m not talking about tracking sales and profits and all that. I am talking [...]

Tags: analysis, analytics, consultation, effective, effectiveness, marketing, passion, ROI, specialize, tools, Tracking, web anlytics, website analytics, websites

Category: The Big Cloud, The Buzz

August 21, 2009

How many times have you looked at your website and wondered just how effective it is?  Have you ever wondered where the people that visit are coming from or what search terms they used to get there?  If you have wondered these things, you are reading the right post because we are going to look into the awesome world of website analytics and go over some of the key info you can gather using them. Why do analytics matter? Through analyzing website analytics, you can gather info about the activities of your website visitors which you  can then compare to [...]

Tags: analytics, analyzing, Big Cloud Media, business, companies, effective, effectiveness, Google Analytics, Information, trends, visitor, visitors, website, websites

Category: The Big Cloud

August 21, 2009

Notice something a little different? Well I hope so cuz we recently finished the revamp of our old website. It is not the final version because we are always looking to improve our work, but it will do for now. Through this new website we can do much more with the functionality and that was a key segment in the redesign. For those of you who just loved the old one, you can still find it if you go to www.bigcloudmedia.com/oldsite. Stay tuned for our post discussing the importance of analytics on your website.  They are super important so don’t [...]

Tags: analytics, Big Cloud Media, functionality, new, questions, redesign, website, websites

Category: The Big Cloud